Whenever you post something on Instagram you are inviting people to engage with you – which they may do by sharing, using an emoji, or leaving a comment, and it’s important that those who take the time to actually write something have their effort acknowledged.
In fact, those who are slack about responding to comments are disliked by most Instagram users, and could easily be unfollowed as a result.
Create a comment response strategy
This is a key factor in getting the most out of your Instagram, and ideally, you should have it in place from the day you open the account, but it’s never too late to start.
Comments are such a huge part of the interaction which drives the social aspect of this platform that you cannot afford to get overwhelmed by them, and sadly, as not all comments left are positive you need a clear policy and procedure for dealing with the negative responses.
Prioritize the positive
It’s impossible to please everyone, and there will always be people who have something negative to say about aspects of your Instagram content, but it is crucial you don’t focus all your time and energy on this small percentage, at the expense of those who leave positive feedback or genuine questions.
How to get started
Allocate a definite (and manageable) amount of time each day to go through all the comets you possibly can and deal with them. This could be 10-15 minutes once or twice a day, or a solid hour – it depends on your schedule.
Look through all comments received and begin by acknowledging the positive comments; this can be as simple as responding with an emoji, a brief but sincere ‘thanks’, or if appropriate with a short written response or a question. If someone has asked a question or for advice, they definitely need an answer, though it is fine to ask them to message you directly, or to promise to do that. These are the interactions which build relationships, trust, and community – and ultimately make your profile more attractive to others.
If you struggle to monitor all comments there are third party options which manage this stuff and can help you stay on track.
Dealing with annoying comments
Obviously spammy comments can be deleted instantly to keep your comment threads looking uncluttered, there’s no need to respond to bot-generated style ‘Great photo, please follow me’ messages.
Play down the negativity
No matter how tempting it may be, the worst thing you can do when facing negative comments is to get into an argument. If the comment is from a troll (troublemaker) it is easier to simply delete them without responding.
Genuine negative comments need a short and caring response which offer a route to solving any problems they identified, and are then diverted into private messaging. Viewers can see you care but the comment will slip down the list and disappear naturally.
Spend your time interacting mostly with those who matter, and just keeping the negative responses in check. If you want to get more comments on your Instagram post then check out https://www.socialmediadaily.com/instagram/comments.